MoveyourstartupForwardwithfocusKnowwhat’snext

Follow PBJ
Plan with clarityBuild with focusKnow whatComes next

One connected workspace

PBJ brings the scattered parts of running a startup together, so your work and your business always tell the same story.

01

Plan & build

Turn ideas into focused projects, clear priorities, and tasks you can actually move forward.

02

Run the business

Keep customers, finances, work, and day-to-day decisions connected in one reliable view.

03

Understand & act

Use live metrics and AI-powered reports to see what changed, what matters, and what to do next.

Bring every part of the startup journey into one connected operating view.
Projects, customers, cash, goals, and AI signals—moving together.
01

Plan

02

Tasks

03

Customers

04

Money

05

Measure

06

AI Briefs

07

Goals

08

Docs

PBJ / Founder command center

Startupplayground.

Where plans turn into progress,
and scattered signals become a clear next move.

Scroll to run the circle · Hover to pause

One founder journey

01

Plan

Turn the big idea into priorities, milestones, and a path forward.

02

Build

Move focused work from decision to done without losing the bigger picture.

03

Run

Keep customers, cash, operations, and attention in one connected rhythm.

04

Learn

Use metrics and AI reports to learn faster and choose the next best move.

The PBJ toolkit

Everything you need to run the journey.

From the first plan to customers, revenue, and growth—PBJ keeps your startup in one place.

Drag to explore · 06 capabilities

01

Plan

Turn ideas into an actionable direction.

ProjectsRoadmapsGoalsMilestonesNotes
02

Build

Keep everything you're working on moving.

TasksKanbanPrioritiesDeadlinesProgress Tracking
03

Customers

Keep track of the people behind your business.

CRMLeadsCustomersCustomer NotesStatus Tracking
04

Money

Know where your business stands financially.

RevenueExpensesRecurring CostsProfitRunway
05

Measure

See what's working and what needs attention.

DashboardKPIsGrowthMRRConversionsCustom Metrics
06

Intelligence

Let AI connect the dots across your workspace.

AI AssistantFounder BriefsWeekly ReportsInsightsRecommendations

Pricing

Start simple. Add more intelligence as the journey grows.

01 / Start
$0/ month

For shaping the first version of your business.

  • One active project
  • Tasks and roadmap
  • Notes and documents
  • Core dashboard
  • Monthly founder brief
Start free
02 / BuildMost popular
$19/ month

For founders actively building and finding traction.

  • Unlimited projects
  • Customers and lightweight CRM
  • Finance and runway tracking
  • Custom metrics and goals
  • Weekly AI reports
  • AI assistant
Choose Build
03 / Grow
$39/ month

For a growing operation that needs deeper signals.

  • Everything in Build
  • Advanced AI insights
  • Daily founder brief
  • Unlimited reports
  • Integrations
  • Priority support
Choose Grow

Early-access pricing · Cancel anytime · No credit card to start

Questions

Still wondering if PBJ fits your journey? Reach us at hello@pbj.app.